From Pilot to Proven: Inside Philippine Airlines' Agentic CX Program
See how Philippine Airlines runs an Ada-powered AI agent across multiple languages and hear the business case that won over the board. Includes a live demo of a cancelled flight resolved on messaging.
This year's five ACX Award winners arrived at the same habit from five different industries: treating an AI agent as an operation to staff, measure, and improve, rather than a product to install and leave alone.
Resolution is the next frontier of CX. Companies making the most progress are approaching that challenge differently. Here's how three brands are doing it.
When AI in customer experience operates at the core of operations, success is no longer defined by where it is deployed. It’s defined by how it’s managed.
A strategy built on the old generational script is likely failing multiple cohorts simultaneously. The misses aren't random. They're predictable—and fixable.
Most travel AI customer service improves speed, not resolution. Here’s why that’s a problem, and how AI agents are enabling end-to-end customer outcomes.
