Newsflash: Your Customers Don’t Know Anything About Your CX Strategy—And They Shouldn’t

The ultimate goal of your CX messaging is to drive conversions and revenue. Here are some tips to help CX professionals look at the bigger picture.

Lynn Pine June 7, 2021 • 3 min read

5 Big Ideas for an Automation-First World

Customer Experience

Leveling Up Brand Experiences: From Personalized to Anticipated

Dive into some of the challenges businesses face while creating personalized, anticipatory experiences, and how a robust conversational AI can solve them.

Lynn Pine June 1, 2021 • 3 min read

Customer Experience

5 Key Takeaways About Scalable, Proactive CX

We sat down with Forrester to help you build a scalable and proactive CX strategy - here are 5 key takeaways from that conversation.

Lynn Pine May 26, 2021 • 5 min read

Customer Experience

Unify Marketing and Sales: Introducing Smart-keting with Salesforce

Ada’s intelligent automation platform integrates seamlessly with Salesforce to up-level your sales and marketing game by working alongside your agents at every step. Save your reps time and effort, stop the seat-swiveling, and accelerate your pipeline.

Lynn Pine May 25, 2021 • 3 min read

Customer Experience

Break Down Department Silos: Collaborative Teams Are Better for Business

It’s important to note that while unification is vital for your business, it won’t happen overnight, and you’ll need buy-in from several stakeholders across marketing, sales, support, and product. It’s also important that you set up an infrastructure that can support this cross-department functionality.

Lynn Pine May 17, 2021 • 5 min read

Customer Experience

How to Get the Most Out of Your Intercom Inbox

Intercom is a fantastic CX tool, and with the right automation partner, you’ll deliver an unparalleled customer experience and be crowned CX champion of the world

Lynn Pine May 17, 2021 • 4 min read