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Customer Experience Page 2 of 3

The value of going physical in a digital world
Why StubHub’s VP of CX values simplicity over everything
The changing role of brand both inside and outside your company
Best and worst brand Interactions from 14 CX and marketing leaders
How to measure brand impact to drive revenue
How to build a cross-functional content ecosystem
What CX and EX can learn from each other
Digital transformation: Before, during, and after
3 types of data for good CX decisions
Leveraging employee insights for customer care
Creating tight alignment between sales and marketing
Bot CSAT vs. human CSAT: Why they should be measured separately