The latest news and expert advice on AI, automation, and customer service

Sarah Fox

Sarah Fox is a scuba-diving, animal-loving journalist turned content marketer. In her career, she’s covered stories on development, written profiles on notable philanthropists, and interviewed celebrities with a passion for giving back. When she’s not producing content for Ada, Sarah’s likely fawning over her dog somewhere in the woods.

Ada Stories

Q&A With Mike Murchison: Ada’s Co-Founder & CEO

We sat down with Ada's Co-Founder and CEO Mike Murchison to get some juicy insights on a tech leaders’ recipe for success.

Sarah Fox February 28, 2022 • 3 min read

The CX Leader's AI & Automation Toolkit

Customer Experience

How Health and Wellness Subscription Brands Retain Happy Customers

To maintain customer loyalty, subscription brands in the health and wellness industry need automation that’s as empathetic as it is efficient.

Sarah Fox January 28, 2022 • 3 min read

Ada Stories

Q&A With Ruth Zive: Ada’s Chief Marketing Officer

We sat down with Ruth Zive, Ada's CMO, to learn more about her experience and her passion for creating better customer experiences.

Sarah Fox January 7, 2022 • 3 min read

Employee Experience

3 Takeaways for Transformational, Automation-First ITSM

Brands need transformational ITSM to provide employees with best-in-class technology experiences by way of automation.

Sarah Fox December 6, 2021 • 5 min read

Ada Stories

Ada’s November Update: New Features to Scale, Drive Revenue, and Optimize Your Interactions

Ada has a suite of enterprise-ready features that help enterprise CX teams achieve their goals. Learn more about these new features to scale, drive revenue, and optimize your interactions.

Sarah Fox November 16, 2021 • 5 min read

ABI Best Practices

5 CX Tips for Brands with Recurring Payments to Keep Customers Loyal

As more brands adopt the subscription business model, enhancing the brand experience for customers becomes the ultimate differentiator amongst the competition. Here are five CX tips on how subscription brands strengthen relationships with customers to keep them happy and loyal.

Sarah Fox November 1, 2021 • 4 min read

Ada Stories

Q&A With Yochai Konig: Ada’s VP of Machine Learning

Ada is thrilled to announce the addition of Yochai Konig, joining Ada as the VP of Machine Learning. Yochai has over 20 years of experience developing and leading innovative AI technology teams, and joins us on the heels of Ada’s first ever Chief Technology Officer hire.

Sarah Fox October 29, 2021 • 3 min read