Diversity, Equity, And Inclusion At Ada

It’s important to us that we do our part in creating more equity in the tech industry. These are the steps we are taking to push our efforts forward and hold ourselves accountable towards that goal.

Ada's Digital Land Acknowledgement

Ada was founded on land that is the traditional territory of the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee, and the Wendat peoples and is home to many First Nations, Inuit, and Métis peoples. We also acknowledge that Tkaronto is covered by Treaty 13 with the Mississaugas of the Credit, and the Williams Treaties signed with multiple Mississaugas and Chippewa bands.

Toronto Skyline

Our Philosophy On Diversity, Equity, and Inclusion (DEI)

Ada believes that diverse teams make significantly better decisions, driving stronger business outcomes. The best ideas can come from anyone and different backgrounds shape ideas into stronger solutions. We believe that exclusion and inequality are wrong. We want to be a part of making the tech industry a more fair one that best reflects our global community.

We looked at the demographics of our applicants, our team, our industry and recognize that we still have a journey of learning ahead of us. We will continue to monitor and re-assess our efforts over time to inform our decision-making.

Our strategy involves 3 pillars:


Inviting Diverse Voices To The Table


Ensuring That Diverse Voices Have An Influence On Decision Making


Supporting Diverse Voices In The Tech Community

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Ada's Employee Resource Group: Slayda

Slayda is an ally community and employee resource group for Ada owners. Our mission is to create a safe(r) space for underrepresented groups at Ada, while uplifting marginalized people within our global tech community.

Slayda Committees:

  • Ada Education Bursary
  • Bot Donation
  • Events
  • First-Generation co-op hiring
Each Slayda committee serves to focus on initiatives, education, fundraising, events, and partnerships that align with our DEI philosophy. Slayda is committed to working closely with the following communities: Black and Indigenous peoples, LGBTQ2S+, and women in tech.
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Impact Through Action

Ada owners want to be the inclusive leaders the world needs in and outside of the workplace.


Black And Indigenous Peoples, LGBTQ2S+, 
and Women In Tech

80% of all funds and efforts for charitable giving (either cash or time) will be focused on Black and Indigenous peoples, LGBTQ2S+, and women in tech.



50% of all company events
 will include a community engagement component.


Make The World Better

Every Ada employee is encouraged to take 2 days per year to volunteer in their community or attend protests. These events are encouraged to support Black and Indigenous peoples, LGBTQ2S+, and women in tech.

Build With Us

As an Ada Owner, you’re here to build with us. Build our culture, customer experience, relationships, and technology. Come ready to be authentic and strive for simplicity. We will empower you to do your best work—we may not be perfect, but that’s how we evolve.

Open Roles