Episodes

Now Brands Talk is a show for leaders who want to close the brand interaction gap and bridge that tricky divide between brands and the people who love them. Our core belief is that brands are only as good as how they interact. To earn favor and build trust, brands must be continuously available, completely consistent, and always helpful, no matter when or where an interaction takes place.

Each episode of Now Brands Talk features a conversation with a trail-blazing leader about connecting people with the brands they love. Tune in to the conversation.

Season 1 Wrap Up

We wrap up a year of conversations by reflecting on the main themes that came up — empathy, empowerment, and holistic CX strategy

Episode 26: The Relationship Between Sales and the Customer Experience

Carta’s CRO shares his thoughts on the importance of delivering consistently good CX across the customer journey and why customer success is everyone’s responsibility.

Episode 25: The Crossover Between Brand and Customer Experience

Colin Chow joins us to pick apart the “customer experience” so that companies can understand what they need to do to transcend siloes, align brand and CX, and start delivering the kind of VIP experiences that keep customers coming back for more.

Episode 24: Three Main Takeaways About the Next Chapter of CX

Hear what CX leaders who attended our first ever in-person Ada Interact have to say about what’s next in CX and how brands can prepare.

Episode 23: Designing the Customer Experiences of the Future

Brian Solis, VP, Global Innovation Evangelist at Salesforce, talks about what the customer experiences of the future look like and what brands can do to start designing them strategically.

Episode 12: Diminishing Marginal Utility: Detrimental CX

When does brand experience become too much — and therefore detrimental? In this episode, we hear from Tyler Meema, Director of Client Success at Wealthsimple, about the creation of the client delivery curve framework to track CX equilibrium.

Now Brands Talk